Commercial banner printing has a different kind of challenges due to its complexity and diversity of the printing jobs that need to be submitted. However, whether the job was submitted by an expert or a novice, the most common error in commercial printing is the lack of bleed on the needed document. Oftentimes, it was just an oversight when a person created their PDF file. Usually, people are not knowledgeable enough why printer needs bleed on their file.
Why Printer Needs Bleed on Your Marketing Material?
To minimize the error in commercial printing, most printing service providers require their client to include bleed for their finishing operations. When they trim your piece to its actual final size, the cutter might slip as it cuts with edges. If your design doesn’t bleed accordingly and the cutter slip for an instance of 1/64th of an inch, a white silver will be left and makes a stand out like major error on the printed output.
So if your marketing file has bleed and the cutter slips, then there is an additional color to cover the slip, no unwanted white area will appear on the final printed product.
However, if there’s an insufficient bleed on the file, a shy trim would be the best solution for that error. It means cutting the inside trim marks to correct the error. However, it makes the overall size of the final printed product smaller. So the best solution would be keeping your design and text at least a 1/8th of an inch away from the trim and give the printer at least 1/8th inch of bleed.